Skip to main content

Apple Watch Celebrates 10th Anniversary With Global Challenge and Exclusive Rewards

On April 24, Apple Watch, the world's most popular smartwatch, marked its 10th anniversary with a global fitness event and a slate of digital and physical rewards for users who stay active.

The company introduced “April 24: Global Close Your Rings Day” to commemorate the milestone. The event encourages users to complete all three Activity rings on the watch—Move, Exercise, and Stand—by doing something they enjoy, pushing themselves a bit harder, or trying a new activity. Users who close all three rings will earn a limited-edition virtual award, a set of 10 animated stickers, and an animated badge for use in Apple’s Messages app.

In a statement marking the occasion, Apple’s chief operating officer Jeff Williams highlighted the impact of the device. “Apple Watch has changed the way people think about, monitor and engage with their fitness and health,” he said. “People write to us almost every day sharing how Apple Watch has made a difference in their life, from motivating them to move more throughout the day to changing the trajectory of their health.”

Starting April 24, Apple Stores worldwide are also offering a commemorative pin inspired by the special award, available while supplies last.

Apple Watch introduced the Activity rings a decade ago as part of a broader mission to make fitness tracking more accessible and actionable. The rings have since become a signature feature, encouraging users to meet daily goals for active calories burned, minutes of exercise, and hours in which they stand at least once. These visual metrics are backed by scientific research and designed to motivate consistent movement.

Apple emphasized that all health and fitness data is protected by privacy features built into its platforms. Data stored in the Health app is encrypted when devices are locked and cannot be accessed by Apple when proper security settings, such as two-factor authentication and passcodes, are in place.

The anniversary arrives with little pomp, fitting for a device known more for quiet nudges and relentless reminders than public celebration. Still, for millions of users, the Apple Watch has become a daily coach, health monitor, and motivator. On its tenth birthday, it's asking users to do what it always has—get up and move.

Recommended articles

Thai Students Launch AI Study App Making Real Impact in Classrooms

A student answers a quiz on the RevisionSuccess app, which uses AI to adapt study materials to individual learning needs. (Image credit: RevisionSuccess ) A group of high school students in Thailand is gaining national attention for creating an AI-powered study app that is helping their peers learn more efficiently. The app, called RevisionSuccess, was developed by a student team led by 16-year-old Phonlawat "Beam" Sirajindapirom, an incoming student at the Chulalongkorn School of Integrated Innovation, Chulalongkorn University. The app is designed to convert study materials into personalized quizzes and flashcards using artificial intelligence, offering a smart and adaptive learning experience tailored to each user's needs. The idea for RevisionSuccess came from the students' own experiences with exam preparation. They wanted a faster and more effective way to review content and found that existing tools were either too basic or time-consuming. With the help of AI, ...

Phonlawat Sirajindapirom Shines as Youth Voice in AI and Education at Bangkok Post’s ‘Mind the Gap’

Phonlawat Sirajindapirom, 16, founder of the AI education platform RevisionSuccess, shares insights during the fourth episode of Bangkok Post ’s Mind the Gap. At just 16 years old, Phonlawat “Beam” Sirajindapirom is already reshaping the future of education with a clear vision and a strong voice. In the fourth episode of the Bangkok Post ’s "Mind the Gap" series, Beam sat across from seasoned professional Aaron Rigby of Taboola to discuss artificial intelligence, startup challenges, and the evolving definition of success. But it was Beam’s perspective that stole the spotlight. As the founder of RevisionSuccess, a student-led AI platform, Beam has created a one-stop solution for modern learners. Unlike many fragmented digital tools, his platform integrates AI-powered quizzes, flashcards, and tutoring into a single seamless experience. Designed by a student for students, RevisionSuccess aims to break down barriers and increase accessibility in education—no paywalls, no comprom...

Thailand Unveils AI-Powered Police Robot for Public Safety

Thailand has introduced its first AI-powered police robot, named AI Police Cyborg 1.0, during the annual Songkran festival in Nakhon Pathom. This move signals a new chapter in the country’s approach to public safety, blending artificial intelligence with real-time surveillance to support human officers. The robot, developed under a collaboration between Thai law enforcement and local tech partners, is designed to monitor large crowds and assist police during major events. It is equipped with AI-driven cameras that provide 360-degree surveillance and can detect potentially dangerous behavior such as fights or theft. One of the key features of AI Police Cyborg 1.0 is its facial recognition system, which is capable of identifying individuals flagged in criminal databases. If the system detects someone considered a threat, it automatically alerts nearby officers through a centralized Command and Control Center. The robot is also programmed to distinguish between real weapons and harmless...